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Racism Over? Aunt Jemima is Now ‘Pearl Milling Company’

PepsiCo erases an African-American icon to satiate the woke mob.

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picture alliance via Getty Images

PepsiCo has officially renamed its Aunt Jemima line of products to ‘Pearl Milling Company’, prompting many to ridicule the move as a hollow gesture to satiate the woke mob.

The corporation’s Quaker Oats subsidiary announced that the Aunt Jemima pancake and syrup line would soon be retired in June and re-branded despite having already been changed years ago to “remove racial stereotypes.”

“Throughout the effort that led to the new Pearl Milling Company name, Quaker worked with consumers, employees, external cultural and subject-matter experts, and diverse agency partners to gather broad perspectives and ensure the new brand was developed with inclusivity in mind,” the company said in a statement.

PepsiCo also announced that they would pledge a “$5 million commitment to support the Black community,” although didn’t provide any specifics on where this money would actually go. No doubt much of it will be sunk into Black Lives Matter, a pro-segregation political organization that has only succeeded in causing more division and racism.

Respondents pointed out that the entire farce was just a PR stunt. Contrary to the phrase “get woke, go broke,” most companies actually profit from such behavior because it provides them with millions in free advertising.

As we originally highlighted last year, in removing the Aunt Jemima character from its products, the company is actually erasing an African-American woman, Lillian Richard, who served as a goodwill ambassador for the brand in 1925 and worked for Quaker Oats for 23 years before dying in 1956.

“A lot of people want it removed,” Richard’s family told KLTV in response. “We want the world to know that our cousin Lillian was one of the Aunt Jemima’s and she made an honest living. We would ask that you reconsider just wiping all that away.”

“She was considered a hero in Hawkins, and we are proud of that. We do not want that history erased,” Harris added.

According to Harris, Richard “made an honest living out of it for a number of years” by touring around Texas during a time when it was difficult for black women to get jobs.

So in erasing Aunt Jemima to please the insatiable woke mob, PepsiCo is actually destroying the legacy of an African-American icon.

So woke!

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Video: Joe Rogan Applauds Tucker Carlson For Having Conversations With Leftists… And It Makes Leftists Angry

And now, praising Joe Rogan is fascist because Joe Rogan praised Tucker Carlson, who is totally a Nazi

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Steve Watson

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Joe Rogan continued to annoy people who don’t like debate, questions or nuanced conversation Wednesday by praising Tucker Carlson for engaging in all of the above.

During a conversation with guest Alex Berenson, who has also angered leftists by merely asking questions about vaccines, the topic turned to Carlson.

When Berenson compared Rogan and Carlson, the former joked that he may not like where the conversation was heading.

“We’ll also talk to anybody,” Rogan clarified, adding “Tucker has a lot of left-wing people on and he doesn’t disparage them or criticize them or mock them.”

He continued “I think his discussions that he has on his show are some of the most nuanced in that he is willing to have conversations with anybody.”

“He’ll talk about all kinds of things, and I think that’s very important in this time that you have people like him,” Rogan added.

Cue a collective meltdown of disturbed leftists to prove Rogan’s exact point once again:

This proves… something apparently:

Yep, it definitely proves… something or other:

And now, praising Joe Rogan is fascist because Joe Rogan praised Tucker Carlson, who is totally a Nazi:

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    Police Scotland Characterize Calling a Woman “Nice” & Buying Her Dinner as Pre-Cursors to “Sexual Violence”

    Just educate rapists and killers out of doing it.

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    Police Scotland have released a campaign ad that suggests calling a woman “nice” and buying her dinner are pre-cursors to “sexual violence.”

    Yes, really.

    The campaign is “hoping to tackle male sexual entitlement” and features several different men describing behavior which supposedly is a gateway to sexual assault.

    Such behavior includes calling a girl “doll,” giving a girl a “compliment,” such as “nice” and buying a woman dinner or alcoholic drinks, as well as basic male banter.

    The ad then mixes in actual examples of gross behavior, such as sending dick pics, to conflate everything as one.

    “I’d ask all men to watch this film – and then encourage your sons, fathers, brothers and friends to do likewise,” tweeted First Minister of Scotland Nicola Sturgeon.

    In reality, actual rapists and violent criminals are going to give zero fucks about a droopy Twitter campaign ad, and all this will accomplish is the further social engineering of young men to be petrified of forming relationships with women.

    Feminists (particularly male feminists who seem particularly excited by this campaign, despite many of them turning out to be actual abusers as the #MeToo saga proved), can’t seem to grasp the fact that predators don’t care about virtue signaling public relations campaigns.

    As Mary Wakefield writes in the Spectator, after the murder of Sabina Nessa, more men were encouraged to attend a vigil, as if that would do anything to stop men who “fantasise about killing.”

    “A considerable part of the population seems to think that what’s needed to safeguard against horrible violent murder is more ‘education’; as if men hurt women because they somehow don’t quite know it’s wrong,” writes Wakefield.

    Meanwhile, they made it illegal for women to carry pepper spray in the UK, something that would actually work.

    As we highlight in the video below, Facebook also recently demanded that Capcom censor the remake of Resident Evil 4 for VR because it contains “misogynistic” scenes in which the lead male character flirts with a female character and asks for her phone number.

    Given this social engineering, is it any surprise that young men are becoming increasingly bewildered about how to form relationships, with many of them joining the growing ranks of the incel movement?

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    Chicago Art Museum Fires Unpaid Volunteers For Being White

    Replaces them with ‘diverse’ paid workers on $25 an hour.

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    A prestigious art museum in Chicago fired hundreds of unpaid volunteers and replaced them with paid workers because they were too white.

    Yes, really.

    The Art Institute of Chicago had been able to depend on the help of 122 highly skilled volunteers, mostly older white women, to act as guides to the Museum’s collection of 300,000 works, which they explain in great detail to visitors.

    The volunteers also acted as “school group greeters” to help children understand the importance of what they were seeing.

    Training requirements for the position were intense, and the volunteers were apparently doing a great job.

    But now they’ve now all been dismissed for not being “diverse” enough.

    “Many of the volunteers—though not all—are older white women, who have the time and resources to devote so much free labor to the Museum,” reports the Why Evolution is True blog.

    “But the demographics of that group weren’t appealing to the AIC, and so, in late September, the AIC fired all of them, saying they’d be replaced by smaller number of hired volunteers workers who will be paid $25 an hour. That group will surely meet the envisioned diversity goals.”

    “Paying the replacements will not result in more knowledgeable docents. But they won’t be Caucasian; that’s the important thing,” writes Dave Blount.

    Unfortunately for the volunteers, a lack of “diversity” is only apparently a problem at one end of the spectrum.

    A similar thing happened last month when the English Touring Opera (ETO) kicked out half of its orchestral players in an effort to prioritize “increased diversity in the orchestra.”

    The act of musical ethnic cleansing was carried out in the interests of following “firm guidance of the Arts Council,” which is a government-funded body.

    Once again, this all underscores the fact that the only form of institutionalized racism that remains not only acceptable, but something to be encouraged, is against white people.

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