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Procter & Gamble Loses $5 Billion Dollars Following ‘Woke’ Gillette Ad Campaign

Get woke, go broke.

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Procter & Gamble has reported a net loss of $5.24 billion, prompting speculation as to whether a boycott of the company’s Gillette shaving products after a divisive ‘woke’ ad campaign hit the company’s bottom line.

The ad, entitled ‘We Believe’, was released in January. It asked men to “shave their toxic masculinity,” while blaming an entire gender for the actions of a small percentage of sexual abusers, rapists and perverts.

The commercial alternated between echoing glib feminist talking points and bashing men, while also featuring a clip from left-wing news outlet The Young Turks.

The ad was so despised, it went on to become one of the most hated ads in Internet history.

It has now been revealed that Procter & Gamble took an $8 billion writedown on its Gillette shaving business, contributing to “a net loss of about $5.24 billion, or $2.12 per share, for the quarter ended June 30.”

P&G claims the writedown is “due primarily to foreign exchange fluctuations, increased competition and a contracting market for blades and razors as consumers in developed markets shave less frequently.”

But how much of that “increased competition,” from the likes of Harry’s and Dollar Shave Club, was thanks to customers abandoning Gillette after their man-bashing commercial?

Sales were already on the decline back in April, but the following month Gillette released yet another ‘woke’ commercial in which a dad taught his transgender son to shave for the first time.

If P&G wants to halt the slide it may have to seriously reconsider alienating a huge chunk of its customer base with identity politics nonsense.

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Celebrity Whines About Being Quarantined In Luxury Mansion

Poor baby.

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Multimillionaire celebrity James Corden says he is suffering “anxiety” due to being self-isolated over the coronavirus.

Corden lives in an 8,609 square feet $10 million dollar L.A. mansion which is located on a 20,000 square foot estate with a massive garden and swimming pool.

Most people would love to be quarantined in there for a month.

Poor baby.

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New BBC Drama Depicts Blacks As Slavemasters, Whites as Slaves

Just what we needed.

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A new BBC drama series set in London depicts a “dystopian” alternate society where blacks are slavemasters and whites are slaves.

The show, which features controversial ‘woke’ rapper Stormzy, is called Noughts & Crosses and is based on a series of novels by Malorie Blackman.

The plot showcases “an alternative history in which African people had gained a technological and organisational advantage over the European people, rather than the other way around.”

In the narrative, slavery has been legally abolished but segregation remains in place, with crosses (dark-skinned people) being forbidden from having romantic relationships with noughts (lighter-skinned people).

White characters are subservient to and serve black characters, white characters have their names mispronounced and band aids are all brown colored.

“At this point why don’t Netflix and the BBC and all the other leftist media outlets simply make a film or series called ” we hate white people”. It would be so much more honest,” one person commented on YouTube.

The trailer for the show depicts white people as angry mobs of violent young men.

“The things he [Callum] goes through particularly in school happened to me, like asking my teachers where the black scientists were on the curriculum and being told there weren’t any,” said Blackman. “Or my first time in first class on a train and being accused of stealing the ticket.”

While hiding behind “diversity,” the show will merely further enflame resentment and division between whites and non-whites.

“This comes at a time when white actors have been increasingly denied roles, historical roles being handed to minorities thus sacrificing authenticity, and with the BBC having been known to discriminate against white job applicants in the past,” reports National File.

The series is also yet another opportunity for the BBC to fulfil diversity quotas by employing a mostly black cast.

This despite the fact that a new survey of the British television industry by Creative Diversity Network found that BAME [Black and Minority Ethnic] on-screen representation stands at 23 per cent, significantly above the 14 per cent BAME population of the United Kingdom.

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Deontay Wilder Blames ‘Black History Month’ Outfit For Tyson Fury Defeat

Excuses, excuses.

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Boxer Deontay Wilder blamed his ‘Black History Month’ outfit for losing his WBC title to Britain’s Tyson Fury on Saturday night.

In their highly anticipated rematch, Fury defeated Wilder in the 7th round after a flurry of punches that prompted Wilder’s corner to throw in the towel.

After the fight, Wilder said he had “no excuses” for the defeat, but now blames his ringwalk costume, worn as a tribute to Black History Month, for being too heavy.

Wilder wore a 40-pound armored cape and headgear into the ring but said it sapped his energy before the match even begun.

“Fury didn’t hurt me at all, but the simple fact is that my uniform was way too heavy for me,” said Wilder.

“I didn’t have no legs from the beginning of the fight – in the third round, my legs were just shot all the way through. I was only able to put it on (for the first time) the night before but I didn’t think it was going to be that heavy. I wanted it to be good and I guess I put that before anything,” he added.

Wilder made a point of highlighting Black History Month in interviews before the fight.

“They picked the wrong month for this fight to happen,” Wilder told DAZN News. “When I knock ‘The Gypsy Queen’ out, he’ll become a Black History Month trivia question.”

Wilder ended up getting totally dominated by Fury. I guess the trivia question will have to wait.

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